GREAT

National Digital Marketing Campaign

Start Date: April 13, 2018

End Date: December 28, 2018

Status : On-going

Bayan Academy, in partnership with Facebook, is conducting a series of a full-day workshop on how to #BoostYourBusiness from March to November 2018. Participants, mainly MSMEs are expected to gain insights on ways to be creative, best practices, and tools they can use to help them grow their business on Facebook and Instagram.

Dubbed as the National Digital Marketing Campaign, the program aims not only to introduce and to educate MSMEs on the value of digital marketing in growing their businesses but also connects likeminded institutions to be part of the campaign as a way to empower the country’s MSMEs to become global.

It is the overarching objective of this initiative to provide an effective platform to MSMEs of the country the opportunity to explore new potentials beyond boundaries.  It is a venue that they themselves will create their communities where they will exchange their goods or products and for those in service, will use the platform to provide an avenue to invite foreign tourists and visit the different parts of the country. 

Provide National Digital Marketing training for MSMEs

Participants trained in SheMeansBusiness 0/210
Participants trained in BoostYourBusiness 205/400
Participants trained in Go GLOBAL 625/1000
Facebook Accredited Trainers (OWWA) provided 93/1560

Provide coaching and mentoring for MSMEs

Outputs Target Date Accomplishment Date Status
#BoostYourBusiness Batch 1 April 13 - 13, 2018 April 13, 2018 Done
#BoostYourBusiness Batch 2 June 22 - 22, 2018 June 22, 2018 Done
#BoostYourBusiness Batch 3 August 28 - 28, 2018 Delayed
#BoostYourBusiness Batch 4 October 14 - 14, 2018 Delayed
#BoostYourBusiness for OWWA Beneficiaries Batch 21 December 14 - 14, 2018 Delayed